Purpose: This article aims 1) to identify key elements for building quality culture, 2) to design and analyze survey data from defense industry companies, and 3) to suggest directions for enhancing quality culture levels.
Methods: Key elements and items for a quality culture ar...
Purpose: The purpose of this study is to analyze correlation of perceived cosmetics brand apps attributes and use intentions, mediating role of customer satisfaction, and relationship between customer satisfaction and continuous usage intention. Then provide basic data for devel...
Purpose: We examine the impact of Customization of TV Home Shopping Mobile Applications on Service Quality and Customer Loyalty.
Methods: We collect data by using survey and proposed relationships between latent variables using Structural Equations Modeling.
Results: We find t...
