Classification and Application of Brainstorming and Its Variants

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Journal of Korean Society for Quality Management > Volume 29(2); 2001 > Article

Journal of Korean Society for Quality Management 2001;29(2): 104-.

브레인스토밍 및 그 파생기법들의 분류 및 활용에 관한 연구

김성대, 박영택

성균관대학교 시스템경영공학부

Classification and Application of Brainstorming and Its Variants

ABSTRACT

Brainstorming is one of the most well-known and frequently-used creativity techniques. Although the original brainstorming has several merits, it also has some drawbacks in its applications. Thus, lots of its variants have been introduced. Reverse Brainstorming, Cordon Method, Phillips 66, Brainwriting, 6-3-5 Brainwriting, Crawford Slip Writing, Nominal Group Technique, KJ Method are some examples. These techniques are classified into some categories, and their main characteristics are examined in this paper. Guidelines for applying the techniques are also provided.