Social Perceptions on the Women Work Force in Korean Service Industry: Service Quality and the Application of Women Work Force

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Journal of Korean Society for Quality Management > Volume 29(2); 2001 > Article

Journal of Korean Society for Quality Management 2001;29(2): 93-.

한국의 여성 서비스인력에 대한 사회적 인식에 관한 연구: 서비스 품질 및 여성인력활용을 중심으로

박성연¹, 박재흥², 홍부길²

¹성균관대학교 시스템 경영공학부
²이화여자대학교 경영대학

Social Perceptions on the Women Work Force in Korean Service Industry: Service Quality and the Application of Women Work Force

ABSTRACT

This study examined the social perceptions on the women work force in Korean service industries. 100 questionnaires per each of five service industries, hotel, PCS, department store, general hospital and bank (500 altogether) were distributed to general consumers to measure perceived service quality and perceptions on the women employees in the those service industries. It was found that consumers were not very satisfied with the service quality of the industries. They felt the necessity of women workforce in service industry and agreed to that women employees posessed management quality and had potential to develop.